Deliver the Future

USPS is not just a delivery option, it’s the nation’s operating system connecting businesses to Americans.
Through unparalleled reach, infrastructure and human intelligence, USPS is the partner that can help businesses in America navigate an increasingly complex environment.

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INSIGHT
We know business is changing. Most people think Silicon Valley is why. 
 But there’s another organization that enables all of that disruption.

IDEA

Cutting-edge geospatial algorithms. Miles of scanning and imaging tunnels. 99.5% accurate optical character readers. No one knows shipping like USPS. It delivers the future for its customers thanks to high-tech capabilities 
and a massive scale.

In this B2B campaign, we created a landing page and a direct mail piece targeting C-Suite executives in operations and marketing to showcase all of USPS’s advanced infrastructure.

 
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Landing Page

Through animations on this website, we’re able to show that delivering mail and packages require advance operating systems to prove that USPS is relevant for these businesses.

 

Direct Mail

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Creative Team:
Art Direction & Design: Nancy Zhu, Justin Coombs
Copywriter: Sasha Galkin
Digital ACD: Jane Kim
Direct Mail ACD: Sidney Zanzani-Barrier