5 Considerations for Catalogs

Catalogs through direct mail are a powerful channel to engage with your customers and lead them online.
We came up with five reasons why catalogs are effective and should be included in marketing plans.

In this project, we wanted to make a dry subject more fun and guide the user through the long-form article by adding interaction and movement to the experience.
I art directed and helped illustrate the animations that looped on the infographic. Here are a few of my favorite pieces.

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Creative Team:
Art Director: Nancy Zhu
Copywriter: Kate Rohrich
Animator: Christina Young
ACD: Rob Seale